Greengrocers

Alberto Stancari - Owner - Commerfrututta
In Italy, many businesses close every day, and it is the small businesses that suffer the most. The only solution to move forward and do it well is to unite and collaborate together. Today, those who want to continue on their own must face a truly difficult challenge: they must become a professional in the morning shopping, a driver for their own truck, an expert in setting up the store, a capable advertiser who must always satisfy customers, all this in 10-12 hours of work.
Commerfrutta has been selling fruit and vegetables in bulk for over 80 years. Over all these years, we have observed the evolution of the market, which has presented increasingly difficult challenges. In the post-war era, my grandfather had structured a service where having a product was already enough to sell it, since demand exceeded supply. In the 80s, with my father Maurizio, to differentiate himself from supermarkets, it had become important to select higher quality products. This selection guaranteed that we could stand out from the crowd and allowed our customers to offer the final consumer a particular and difficult to find product.
Manuela Zani - Owner - Fratelli Zani
My brother and I started in 2000, taking over a fruit and vegetable business from a retired man. Right from the start, we chose to source from Comer Frutta, a company in Cerlonga.
Ivan Zani - Owner - Fratelli Zani
Comer Frutta offers us, in addition to quality, an enormous service, very convenient for our business. For example, this morning we are at the Colombare market in Sirmione and, having only one truck, their service allows us to make a difference compared to many other street vendors who work with medium or low quality fruits and vegetables. My business also relies on a home delivery service, which I do personally with an electric bicycle in the village.
Diego Fenzi - Owner - Elegance in fruit
Elegance in fruit was born in 1955 by my great-grandfather. We sell top quality fruit and vegetable products, fruits and vegetables in general.
Sonia Menapace - Owner - Elegance in fruit
We serve anyone: bars, restaurants, school canteens and even private individuals with home deliveries.
Luca Fenzi - Owner - Elegance in fruit
The biggest difficulties we face, as everyone knows, concern the supply in the wholesale markets of Brescia, Verona or Bologna, which requires our presence at 3:00 in the morning. The relationship created over 60 years with Commerfrutta guarantees that the product is always fresh, of quality and on time.
Simona Ghio - Owner - Ghio's Frutteria
This is Ghio's Frutteria in Castel Gofredo, and I represent the third generation of this business. We started with fresh fruits and vegetables, and over time we introduced niche products in canned food and in long storage, but our priority remains fresh.
Claudio Belotti - Owner - La Frutteria di Ghio
To maintain a very high quality in the products, we must try harder, even going to the market early in the morning. We have overcome this difficulty by sourcing from Commerfrutta, our main supplier, which allows us to better manage the store.
Stancari Tree - Owner - Commerfrututta