Commerfrutta
Commerfrutta

The fruit and vegetable selector.


We don't buy and then sell.
First we receive your request.
Then we choose what to buy.

Let's observe. Let's compare. Let's select.

Discover the method Tell us what you are looking for 
Perfect Fruit of the Day
Perfect Fruit of the DayA JOURNEY INTO ITALIAN QUALITY, TRADITION AND PASSION

Find out more
TODAY'S CHOICES: ZERO LEFTOVERS YESTERDAY. TODAY EVERYTHING IS FRESH.
TODAY'S CHOICES: ZERO LEFTOVERS YESTERDAY. TODAY EVERYTHING IS FRESH.DISCOVER THE CHOICES OF OUR TEAM OF RECRUITERS.

Find out more
Commerfrutta does not sell fruits and vegetables
Commerfrutta does not sell fruits and vegetablesCommerfrutta SELECTS THE BEST FRUIT AND VEGETABLES AVAILABLE EVERY MORNING

Find out more

Every day, we start again from zero.

We don't have to sell you what we bought yesterday.
Because nothing was left yesterday.

04.00

We head to the markets

04.00 – 08.00

We observe. Compare. Select.

08.00 – 10.00

We prepare and check.

by 12.00

We ship

End of day

Zero stock left

Our job isn't to sell. It's to choose.

We don't sell what we have. We select what is needed.
Discover the Commerfrutta Method

WE OBSERVE

Every morning we are at the markets to understand what the day really has to offer.

WE COMPARE

We assess products, suppliers, quality, price and availability.

WE SELECT

We buy only after choosing what we believe best meets the customer's request.

The choices of the day

Every morning we put our method to the test.
The market changes every day. Even our choices.
Let's show what we found, what we evaluated and why we chose.
See all the choices of the day
Commerfrutta
In Search of the Perfect Fruit
There is no such thing as the absolutely perfect product.
There is, however, the right product, at the right time, for the right customer.

Discover the project Perfect Fruit
Commerfrutta
Over 80 years in this business.
Markets, producers, customers, nights, seasons, and decisions.
“In Search of the Perfect Fruit” tells the story of the world that has shaped the way we work.

Discover the book