THE PICKS OF THE DAY — Friday, October 16, 2026
Today we’re taking a walk through the products chosen by our team.
But this morning the market put us in a unique situation.
Truckers’ strikes in Southern Italy are affecting shipments, and forecasts for next week indicate very limited availability.
And when the market changes, our work has to adapt too.
Tomatoes, green beans, citrus, and many other products: today finding the right solutions required even more attention and research across multiple markets.
Our goal, however, doesn’t change: to offer customers the products they asked for, always looking for the best possible solution.
And we’re not just talking about availability.
There are also personalized selections, tailored to each customer’s specific needs, where the value isn’t just in finding a product, but in finding the right one.
It's on days like these that you really understand how important a recruiter's job is. We can't decide what will hit the market. We can decide how to look for it, compare it, and pick it. We observe. We compare. We select. Because the market is never the same as yesterday. And our work can't be either. Commerfrutta — The Fresh Selector. We don't sell what we have. We choose what matters.