The Sugar Red Melon

04/09/2026

The perfect fruit of the day: MELON SUGAR RED

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The perfect fruit of the day: do you know why this melon is red inside?

Do you know why this melon is red inside?
Because it contains lycopene, the same pigment as a tomato. And that's what gives it a more intense, fuller taste.

But there is another detail that makes the difference. The weight. These melons make about 7 kg in 5 pieces. And weight, here, is synonymous with substance.
Full pulp. Compact. Concentrated. Today we are used to melons that focus everything on an immediate dessert. A dessert that seems to impress... but it doesn't last long.
A bit like a cheesy scent: at first it seems good to you, then it becomes cloying and fades away.

This is different, on the other hand. It's like a high-end perfume: it envelops you, it persists, and it gets better over time.
You don't just find sweetness here. Find balance. Perfume Depth. Because it's not enough to hit right away. You have to stay.

And today, in its own right, the Perfect Fruit of the Day is the Sugar Red melon.